I am the founder of IGX Marketing. For six years I have run Meta ads for aesthetic clinics and med spas. Today we work with med spas across the US.
Early on I saw something. The clinics that grew did not get more leads. They got women to pay before they walked in. So that is all I build now: ads, offers, and booking pages that turn a scroll into a deposit and a deposit into a woman in the chair.
What I believe
Nothing is wrong with your clinic. When a med spa is slow, the problem is almost always that the right women nearby have never heard its name. It is a marketing problem, and it is smaller than it feels. About 300 women in your area.
Bookings, not leads. Facebook learns from what you ask it for. Ask for form fills and it finds form fillers. Ask for deposits and it finds women who pay.
Cost per booking is the number. Not clicks, not likes, not cost per lead.
What we do
IGX installs the whole system for a med spa in 7 days: the package offer, the deposit booking page, the tracking, and the ads. The goal is 40 to 60 prepaid bookings in the first 30 days. Results vary by clinic, offer, and market.
You can read what our clients say at igxmarketingreviews.com, or contact me at mo@igxmarketing.com.